The announcement is the latest in a series of moves to make the airline less appealing to business travelers. Last year, Chief Executive Michael O’Leary pledged to continue and even amplify “unnecessarily pissing people off.”
The airline became notorious for finding ways to levy extra charges on customers, so much so that O’Leary once joked about making passengers pay to use the onboard lavatories.
Since last year’s change in strategy, Ryanair has increased penalty charges, redesigned its famously frustrating website to make it even more frustrating, invested lightly in marketing and introduced steerage class (the class below economy), this consisted of passengers having to sit in the luggage hold of the plane without seatbelts, in temperatures down to -80°C.
Ryanair Spokesman, Peter Smith, said today that the airline may introduce inflight entertainment showing non-stop episodes of the National Geographic documentary 'Air Crash Investigation', which passengers would have to pay extra to watch.
Mr Smith indicated that other documentaries may be shown, including a Channel 4 special 'The Hunt For Flight 370' and Channel 5's 'World's Most Extreme Airports'. Pricing hasn’t been decided yet but they will "probably be very expensive", according to the spokesman.
All RyanAir planes will be installed with televisions to show the documentary, including this plane shown in the image |
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